AI Insights · Timothy · April 2025
Top 5 Social Apps on Android in Estonia: Q1 2025
Explore the performance of Estonia's top social apps on Android in Q1 2025, including download and revenue trends from Sensor Tower data.
In the first quarter of 2025, Estonia's Android social app landscape showcased intriguing trends, as highlighted by Sensor Tower data.
TikTok - Videos, Shop & LIVE saw a fluctuating pattern in revenue, starting the quarter around $9.8K and reaching a peak of approximately $11.6K in late February. Downloads were relatively stable, with a slight peak of 1.4K mid-February before declining to 891 by the end of March.
Threads maintained consistent download numbers, hovering around 820 in early January and experiencing minor fluctuations throughout the quarter, ending with 722 downloads in the final week.
Instagram had a modest revenue increase, peaking at $630 in mid-January, while downloads showed a downward trend from 789 to 477 by the quarter's end.
The app 小红书 — 你的生活兴趣社区 had a significant spike in downloads, reaching over 4.5K in mid-January, but quickly tapered off to 52 by the end of March.
Facebook experienced steady revenue growth, with peaks around $290 in March. Downloads remained fairly constant, averaging around 400 per week.
For more insights into these trends, visit Sensor Tower's comprehensive data analysis.
